Looking after the needs of the elderly members of our society is a crucial role that must be managed with genuine personalised care, by professional dedicated teams.
It’s an important role that faces even greater challenges throughout 2017 with regulatory changes and increased competition for commercial, not-for-profit and faith-based aged care operators alike. That’s why it’s important to work with someone like Grounded Communications who understands these challenges and can develop specific internal and external communication campaigns to your needs.
We’ve worked with dozens of different aged care specialists in good times and not-so-good –from promoting their positive initiatives to stakeholders and the media, to supporting them with a range of unforeseen issues. We’ve helped organisations facing an accreditation failure, sanctions, Coronial inquests and other legal issues where media and public scrutiny threatened reputations.
In such a complex environment we work best when we help aged care operators avoid some of the high-risk issues by identifying problems before they arise.
Together we’ve developed good communication with residents, families, regulators and other stakeholders to build strong relationships that help keep home occupancy rates high and in-home care services in demand.