If we were any other consultancy, we’d be “boutique”, but we prefer “small and friendly”.   We get great results and we’re fiercely proud of our down-to-earth approach, which is a rare commodity in Australian PR.

Formed in 2012, we’re unlike most generalist PR agencies because Grounded Communications brings specialist knowledge to four specific sectors where our team understands the unique challenges:

We bring more than a decade of direct experience working with and supporting clients in each of these sectors. We know the key players and how to best reach stakeholders in these areas, because we understand their information needs and drivers.

Grounded Communications has Victoria covered with offices in both Melbourne and Ballarat, giving us a great city and regional mix. This means we have the insight into a diverse market that few agencies can match.  However, our reach extends across Australia where we help several clients with national operations, or are based in other states.

Our Philosophy

We believe a well-planned strategy creates a platform to communicate a message that’s not only understood, but acted upon. It gets results, and that’s what makes Grounded Communications different.

Others like to spin a message, but we believe good communication doesn’t cloud meaning with jargon or weasel words. Most people instantly recognise and distrust spin because it’s foreign to everyday language. People trust others who say what they mean – even if it’s not good news.

We’re a pragmatic, efficient team that takes pride in helping organisations raise their profile, improve understanding of an issue, manage a problem or improve the way they interact with their stakeholders.

Professional Standards

We might be down-to-earth, but we also adhere to the highest professional and ethical standards. We’re always looking for the latest innovative edge and new or different ways to help our clients get their message across. Grounded Communications is a member of the Public Relations Institute of Australia (PRIA), Australian Marketing Institute (AMI) and the International Association for Public Participation (IAP2) and proudly upholds the values of these bodies.

Our values

We are strongly against over-servicing our clients with things they don’t need or won’t use. We build trust and repeat business with our clients by agreeing on the scope and fees of a project in advance, by keeping them constantly up to date, and by delivering on time and on budget.

In everything we do, we value being:

  • Strategic
  • Passionate
  • Down-to-earth
  • Results driven